Chün is a fashion brand started by the founder of Himalaya Craft House. The brand focused on quality handmade fashion products that has traditional or cultural meaning. After traveling to various parts of Nepal and Taiwan, and meeting all sorts of interesting craft people, she started sourcing materials from all over the world to start her own brand and designs.
By sourcing high quality handloom silk fabrics in Burma to ethnic traditional Dhaka patterns from Nepal, Chun hope to create a brand that revive the appreciation of traditional patterns into modern simple fashion.
With 21st Century consumed by fast fashion and quick trends, Chün hopes to bring back fashion that are not simply sustainable, but durable, and long-lasting. Focusing on unique reversible and multi wear styles suitable for various occasions, the brand also explores upcycle fashion and using recycled fabric parts that provides quality wears. Because Chün also believes in the option in mending tears and rips to extend the lifespan of a piece of clothing or accessories, the brand also aim to focus on development and research in freestyle clothing repairs and alteration.
Remind the world to value our past
What mistakes we should not repeat? What did we learn? what traditions should we try to preserve?
… And how do we move forward at the same time?